Alta Welcomes SAP Americas CFO Sonja Simon as CFO Advisor

Alta Welcomes SAP Americas CFO Sonja Simon as CFO Advisor
AUSTIN, Texas — Oct. 21, 2026 — Alta, the system of record for AI and technology spend, today announced that Sonja Simon, Chief Financial Officer of SAP, Americas, has joined Alta’s Advisory Board as CFO Advisor. In this role, Sonja will bring her perspective as an enterprise finance leader to Alta, providing strategic guidance and helping the company stay closely connected to the evolving priorities of the CFO community.
As AI transforms how organizations consume and pay for technology, finance leaders are taking on a greater role in how these investments are planned, governed, and measured. Costs are becoming increasingly usage-based and distributed across teams, while CFOs are being asked to forecast spend, evaluate ROI, and connect technology investments to measurable business outcomes.
Sonja brings more than 25 years of finance leadership experience and a deep understanding of the priorities facing today’s CFOs. As a member of Alta’s Advisory Board, she will advise the company on the evolving role of finance in enterprise technology and AI, contribute to thought leadership, and help Alta deepen its engagement with the broader CFO community.
“We built Alta because finance teams needed a true system of record for technology and AI spend, not another dashboard,” said Vanessa Heppner, CEO & Founder of Alta. “As AI changes both the economics of technology and the role Finance plays in managing it, staying close to the priorities of CFOs is incredibly important. Sonja brings tremendous experience leading finance at scale, and I’m excited to have her perspective and guidance as we continue building Alta and engaging with finance leaders.”
“AI is creating new opportunities for organizations, while also changing the questions finance leaders need to ask about technology investments,” said Sonja Simon, CFO of SAP, Americas. “I’m excited to join Alta’s Advisory Board and contribute my perspective as the team engages with CFOs navigating these changes and works to advance the conversation around financial leadership in the AI era.”
About Alta
Alta is the system of record for AI and technology spend. The platform gives finance and technology leaders a complete, real-time view of what their organization is running, what it costs, how it’s being used, and the value those investments are creating, helping teams improve visibility, forecast with confidence, optimize investments, and measure ROI. Learn more at alta-platform.com
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